You want to know how your activities are working
The key issue marketers want to unpick is how their investments are working so they can do more of what works and less of what doesn’t.
We can tell you how your activities are working and how you can improve them
What makes us unique is the experience lens we take to any business question. Our Experience Driven Marketing approach, range of techniques and Experience Model enable us to help grow brands.
MESH is best known for our bespoke Real-time Experience Tracking (RET) tool. RET captures every experience people have with your brand and those of your competitors enabling us to tell you exactly how your marketing, media and creative are working and how you can optimize them – across each and every touchpoint and channel.
We create enduring relationships with our clients to solve the seemingly unsolvable business problems.
One of our clients even told us that MESH has become a verb for his stakeholders!
Increased media cost effectiveness for Wilkinson Sword by threefold through in market evaluation
Empowered LG Electronics’ relationship with retailers to nudge consumers to purchase for over 10 years
Improved marketing ROI for BSkyB through incorporating rapid response campaign evaluation into tracking program
Optimized Delta Air Lines’ marketing through creating Marketing Impact Score
Transformed business culture for LATAM Airlines through Monetizing NPS investment tool.
Uncovered the most powerful touchpoints to engage neurologists in China for Sanofi.
Helped TSB Bank navigate an IT crisis
Uncovered hidden gems for Heineken on the path to purchase
We do this through understanding the impact that experiences through different channels, with different messages and contexts provide.
Put simply, we can help you see which experiences to create more of and which to reduce or change to grow your brand.
Our Experience Metrics provide clear benchmarks to evaluate success.
Brand Growth Experience Model