Transforming retail experiences presented at the P2P Institute’s League of Leaders
Fiona Blades presented a contextual backdrop to the retail transformation we’re undergoing and shared key insights and learnings from our Real-time Retail studies:
- Learn what the key ingredients are to creating outstanding retail experiences. Where does bricks and mortar feature in the path to purchase? How is it becoming a critical media touchpoint to build brands?
- Discover a new technology-driven, real-time approach to evaluating the return on retail investment, using cameras and algorithms without video or privacy issues.